Mike Maunu
Mike Maunu
Investor - Entrepreneur
Business Growth Expert
About Mike
Pioneering Excellence in Business and Health
Mike Maunu is a 50-year business builder, operator, and go-to-market strategist whose career spans more than 100 companies across 75 industries, many achieving eight- and nine-figure revenues across multiple countries.
He has trained and led more than 50,000 direct sales representatives, managed organizations of 100+ employees, and served as Chairman & CEO of a publicly traded company during the 1990s. He has produced his own national television infomercial, launched a healthcare product that surpassed $100 million in cumulative sales over two decades, and built go-to-market architecture for clients including AT&T, Mattel, and major recording labels. His operating experience spans healthcare, insurance, cosmetic surgery, legal services, hospitality, finance, and the early-2000s prepaid debit card and loyalty industry, among many others.
Mike is now the Founder/CEO & Chief Science Officer of VITAEUM™, Inc. (fka Oxygen4Life, Inc.), a Scottsdale-based deep tech medtech company building the standardized measurement infrastructure for spatial physiology. Its first measurement, SIVS™, is a standardized measurement of spatial physiology, designed to turn images from qualifying FDA-cleared third-party infrared hardware into a reproducible index tracked over time.
VITAEUM is pursuing De Novo Class II classification for SIVS™ software. Two FDA Q-Submissions have been accepted with written feedback, and a third is accepted for substantive review, with an FDA meeting scheduled for January 2027. The company has filed ten provisional patent applications and a utility application, holds an active CAGE Code and GSA registration, and generates commercial revenue at healthy margins through its commercial channel.
SIVS™ is being developed as the standardized measurement that longevity science, drug development, and clinical medicine have been operating without.
Alex Maunu, Mike’s son and VITAEUM co-founder, leads digital strategy and AI development. The Maunu family’s commitment to health extends to their rescue of senior Shih Tzu companions, including Abraham, whose memory lives on through the formulation “Abe’s Oils.” Mike currently has three adopted Shih Tzus, Mo, Teddy and Daisy, and one kitty. He is an avid golfer and a lifelong fan of the L.A. Dodgers and USC Trojans.
Latest Podcast Interview
Eliances Founder David Cogan interviews business growth expert Mike Maunu on how to make money as an entrepreneur in today's post Covid world. Mike also discusses his past successes and failures in the business world. Recorded Feb 10, 2022
Testimonials From Clients:
"Since about 2000, Mike has been a consultant to our company and has helped in developing new products as well as new markets for BIO2 product line throughout the world. He has developed a significant presence for us and for many of our customers on the internet and I would rank Mike as among our nation’s best “direct-selling” marketing consultants.
I have absolutely no hesitation in endorsing and recommending Mike to you in any capacity including marketing (especially internet), sales and sales training, product and media development and public relations."
His efforts for our company alone has generated millions of dollars in sales revenues and introduced us to new customers that have become a long-lasting part of the BIO2 family around the world.
- Stephen R. Krauss, Ph.D.
BIO2 International, Inc.
President
President
"Mike Maunu is a marketing expert for B2C and B2B businesses who can help leverage your expertise and core competencies to grow revenues. Mike takes time to learn your business and develop a real relationship with you the owner to become your trusted marketing advisor. I highly recommend Mike to help you develop your brand and grow your business beyond your expectations. Call Mike today and setup a meeting because every day you delay is a day of lost sales."
- Keith McAslan
Blackford Capital
Operating Partner
Operating Partner
- Dan Swanson
Nitro Marketing
President
President
"Over the years, I have worked with Mike on multiple web projects: site design, GUI/UX, traffic analysis, lead conversion, shopping cart abandonment, and Facebook ad campaigns. Mike is driven by statistics and testing. He is a strategist and a master tester. He doesn't spend time in an echo chamber wondering if this or that design will boost conversions: he gets it built, tests it, modifies it, re-tests it... until it gets results. The proof of the pudding is in the converting of visitors into leads, of leads into clients, of clients into evangelists. What matters to Mike is your top line and your bottom."
- Phil Chavanne
VANGUARD WEBSITES
Head of SEO & GUI/UX, Designer & Photographer
Head of SEO & GUI/UX, Designer & Photographer
"Mike is a "Internet Marketing 'Genius' when it comes Mobile Marketing. His concepts and strategies are always on the cutting edge. He brings new and innovative ways to the table that will expand and maximize your profit potential.
Mike has the ability to think outside the box and is a true professional and a leader in his field."
Mike has the ability to think outside the box and is a true professional and a leader in his field."
- Walter Leonard Marchand Jr.
Marchand Brothers Construction LLC
Owner
Owner
"Mike is incredibly knowledgeable about marketing businesses online and offline. He is so well connected in the industry that he can craft solutions to almost any marketing problem with ease. Mike excels as a coach and trainer and I couldn't recommend him more highly."
- Jerry Peterson - PMP - CSM
UnitedHealth Group
Program Manager
Program Manager
"In the short amount of time that I've worked with Mike, he's proven to be an honest and reliable contact. He's a superb communicator, offers great expertise, and is very easy to work with."
- Tina W.
Tina Wilson International
Self-Leadership Coach
Self-Leadership Coach
"From my our first meeting Mike really made me think about what it was I wanted for my company, structuring my goals and ideas in a way that I’d never thought of before, helping me focus on the things that really mattered to me and how I could go about achieving them, ultimately helping us reach goals we’ve never accomplished before."
- J Marshall Hunt
Director of Sales & Marketing
"Mike is excellent to work for. He keeps on top of deadlines, but is flexible enough to know that sometimes unforeseen situations arise that have to be dealt with and flexible enough to be able to accommodate a change in project deadline.
I would highly recommend working with Mike as a client or business partner."
- Jennifer Hensley
Jenz Transcription Services
Owner
Owner
"Mike Maunu is THE BIG IDEAS GUY! An excellent business development coach, he will push you to set aside your hesitations and qualms and work with you to propel your business to heights you never imagined possible. At first, it’s a bit scary working with Mike, as he takes you out of your comfort zone. But then you realize that significant business growth is not possible from being comfortable. As Mike says, “trust the process.” That’s what I have done and I am already seeing an increase in prospective new clients in just six weeks of working with Mike."
- Steven Howard
Caliente Leadership
Leadership Coach/Keynote Speaker
Leadership Coach/Keynote Speaker
"Mike and his team are absolutely extraordinary! They bring you and your business to the forefront by utilizing the latest technologies available to make your business grow! They take all the guess work and stress out of being on the cutting edge. Highly recommenced Mike and his team if you want to see your revenue grow!"
- Shannon Shea, MSW
Elder Love USA, Inc
Executive Director
Executive Director
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